17 September 1998
The television commercial for Lynx deodorant bodyspray currently airing in the United Kingdom may evoke a sense of déjà vu for those familiar with the prehistoric epics One Million Years BC (1966) and When Dinosaurs Ruled the Earth (1970). The advert opens with the theme from the notorious film Plan 9 From Outer Space and relates the story of a young traveller who stumbles across a lost tribe of Amazonian beauties. When threatened by a bizarre two-headed monster he demonstrates how the women might defend themselves, using their ample animal-skin brassieres as slingshots. Raquel Welch became the subject of similar male fantasies when she donned a dinky little doeskin number while defending herself from marauding dinosaurs in Hammer's One Million Years BC.
David Allen, a former assistant to stop-motion effects genius Ray Harryhausen, handled the plate animation for the Lynx pastiche. His work was further enhanced at The Mill and Rushes in London.
This popular commercial certainly boasts a bevy of girls who, like the advert itself, disprove the old adage that they don't make 'em like they used to...